Soft Blur
Soft Blur
Soft Blur
Soft Blur
Soft Blur
Soft Blur
Soft Blur
Soft Blur
Soft Blur
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ILANA ORGANICS

Soft Blur - CREAM CONCEALER & FOUNDATION

MRP 1,440.00

*inclusive of all taxes

Color:
  • DISPATCHES within a day
  • FREE shipping on prepaid orders

Conceal, Cover and Voila, Flawless Skin! The Soft Blur 2 in 1: Concealer + Foundation comes in 3 stunning shades and is the ideal match for the times when you want to cover up in confidence. The luscious texture makes the application a breeze; easy to store, easier to apply. Use a brush or even the tips of your fingers, no matter what, it will blend like butter.

Ideal for: 

  • Covering Up Dark Spots, Blemishes or Dark Circles
  • An Even Base for Makeup

Dewy Skin Natural Finish

Easy To Apply

Sensitive Skin Friendly

WATCH HOW TO USE
ILANAITES SAY
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Best paired with

Customer Reviews

Based on 97 reviews
86%
(83)
14%
(14)
0%
(0)
0%
(0)
0%
(0)
P
P.T.
Age: 25-34 years
Skin Type: Sensitive
Skin Concern: Enlarged Pores
Horrible Delivery Experience

This was my very first order, but I received an old product. Manufactured in 2019, and with only 10 / 24 months remaining on its shelf life. I am extremely disappointed with this experience and will not be trusting this firm again.

S
S.
Age: 35-44 years
Skin Type: Oily
Skin Concern: Dark Spots
The perfect concealer

I've tried all types of concealers but never found one which was quite right. Most left my dark circles looking grey and others felt too caked. The soft blur concealer is light weight and applies easily and seamlessly. The colour is perfect and I absolutely love the product!

D
D.V.
Age: 25-34 years
Skin Type: Dry
Skin Concern: Dryness

Soft Blur

N
N.V.
Age: 25-34 years
Skin Type: Sensitive
Skin Concern: Dark Spots
Super soft

Blends beautiful.. skin looks natural

D
D.S.
Age: 25-34 years
Skin Type: Dry, Sensitive, Acne Prone
Skin Concern: Uneven Skin Tone, Acne, Dark Spots
Floored!!!

Hi, I recieved my order today. I have been using other products of ilana organics like beet tint and skin serum. I thought of giving soft blur a try this time. And i dont usually leave reviews but im awed by your product. I wasnt expecting too much of a coverage but this product replaced the primer, foundation, concealer that I had as well as this needed absolutely no colour corrections whatsoever. It blends so smoothly. I was earlier a fan of lakme products but now im definitely going to invest into ilana organics for my makeup and skin care needs. My experience with both skin serum and beet tint has been amazing and the soft blur works like magic for me. Thank you for the efforts invested into producing each of these products for us.

123

What Matters

Know what goes into the making

Jojoba Oil

Kokum Butter

Coconut Oil

Other Ingredients

Caprylic Capric triglyceride (Fractionated Coconut Oil), Bees wax, Mica, Vitamin E, Magnesium Stearate, Kokum Butter, Jojoba Oil May contain: [+/- iron oxide ci 77491, 77492, 77499, 77891]
*and nothing else.

×

INGREDIENTS

 

Jojoba Oil: It has soothing anti-inflammatory agents, healing properties, is moisturizing, and is a natural antimicrobial. It boosts skin elasticity which helps slow down the signs of ageing. It is hypoallergenic which means it is very unlikely to irritate most skin types and can help regulate sebum production as it is very similar to the natural sebum our body produces. 

 

Kokum Butter: It has powerful moisturizing properties and won’t clog pores. It has a very light and smooth texture. 

 

Fractionated Coconut Oil: Helps hydrate and soften skin and gives it a silky smooth finish.

x
Thank you for choosing Ilana Organics, and taking the first step towards making a shift in your lifestyle. However if you are using these products for the first time on your skin, there’s a slight possibility that because of these new ingredients, upon application there could be a sudden surge of more acne and pimples. This is known as ‘skin purging’, a process where the skin is trying to detox itself by releasing unwanted toxins through its pores. We understand that it might get you worried, but we guarantee you that it will calm down in a few days and you can resume the use of your product.
×

Mfg. By : Sprivil Healthcare Pvt Ltd. l 1/4 Additional MIDC Satara - 415004 

Shade Fair : Net Wt. 15gm | Pkg. & Mfg. Dt. 12/20 | Exp. Dt. 12/22

Shade Luminous : Net Wt. 15gm | Pkg. & Mfg. Dt. 12/20 | Exp. Dt. 12/22

Shade Tan : Net Wt. 15gm | Pkg. & Mfg. Dt. 11/19 | Exp. Dt. 11/21

HOW IT WORKS

Watch, try and become an expert

Get Into The Jar
Apply Evenly, Under Eyes, Cheeks, Spots
Go Ahead Use It On Your Whole Face.
Get Into The Jar
Apply Evenly, Under Eyes, Cheeks, Spots
Go Ahead Use It On Your Whole Face.
Hear it from the founder, Nikita Deshpande
This is my holy grail, simply because the texture is super dewy and blendable. I dont like the fact that putting makeup everyday means your face has to stew in ugly chemicals for hours together. This formula makes your skin breathe, its like a pot of skincare in a jar. Eventhough we use Coconut oil as the base, its formualted to have a low comedogenic rating, which makes it perfect to be used even when someone has oily skin. Its my go to for achieving that NO MAKEUP makeup look.

Directly from an influencer

HOW IT WORKED

We heard you fall in love with the product

Customer Reviews

Based on 97 reviews
86%
(83)
14%
(14)
0%
(0)
0%
(0)
0%
(0)
P
P.T.
Age: 25-34 years
Skin Type: Sensitive
Skin Concern: Enlarged Pores
Horrible Delivery Experience

This was my very first order, but I received an old product. Manufactured in 2019, and with only 10 / 24 months remaining on its shelf life. I am extremely disappointed with this experience and will not be trusting this firm again.

S
S.
Age: 35-44 years
Skin Type: Oily
Skin Concern: Dark Spots
The perfect concealer

I've tried all types of concealers but never found one which was quite right. Most left my dark circles looking grey and others felt too caked. The soft blur concealer is light weight and applies easily and seamlessly. The colour is perfect and I absolutely love the product!

D
D.V.
Age: 25-34 years
Skin Type: Dry
Skin Concern: Dryness

Soft Blur

N
N.V.
Age: 25-34 years
Skin Type: Sensitive
Skin Concern: Dark Spots
Super soft

Blends beautiful.. skin looks natural

D
D.S.
Age: 25-34 years
Skin Type: Dry, Sensitive, Acne Prone
Skin Concern: Uneven Skin Tone, Acne, Dark Spots
Floored!!!

Hi, I recieved my order today. I have been using other products of ilana organics like beet tint and skin serum. I thought of giving soft blur a try this time. And i dont usually leave reviews but im awed by your product. I wasnt expecting too much of a coverage but this product replaced the primer, foundation, concealer that I had as well as this needed absolutely no colour corrections whatsoever. It blends so smoothly. I was earlier a fan of lakme products but now im definitely going to invest into ilana organics for my makeup and skin care needs. My experience with both skin serum and beet tint has been amazing and the soft blur works like magic for me. Thank you for the efforts invested into producing each of these products for us.

123

ILANAITES SAY

She say, They say, We say

This concealer bottle is my second product from Ilana Organics and i picked it up because i quite liked their Beet Tint. This product really impressed me, it has a beautiful creamy texture that when you apply and rub it on to you skin it provides a natural coverage, that loooks like skin and that is what i love about the product. its super easy to blend and i love using it with my fingers as well as a brush, if you want a natural coverage you should go for your fingers and if you would like to built it up then apply it with fingers first and then pat it down with a brush. if used correctly, it makes your skin look almost bare like you are not wearing any makeup at all. Texture of the product seems very emollient which i really like and can be compared to Elizabeth Arden pot concealers. having said that, you do need to moisturize first but that goes for any cream product. oh and also, being a cream product you would have to set it with powder, otherwise it tends to move. i really really like it and the fact that its clean beauty product is amazing as i am trying to ditch chemicals in my beauty routine. and lastly I picked up the shade luminous which is a perefct match for me and i am NC 30 in MAC but the product tends to match my skin even in days when i am lighter like in winters but just rubbing it into skin so i guess it adjusts to your skin. all in all a great product

Huma Mehfooz

I am not used to put very much make up on, but using this one is so easy and the formula feels so fresh, doesn't really gives you a make up feel, but still makes you feel full decked up all day.

Kirty Agarwal

I have tried a lot of foundations in the past but they either made my skin look flakey and patchy or it just dint blend properly. But this one blends so perfectly and keeps the skin moisturised and lasts for over 7 hours. It might look really small but will definitely last long because very little is enough. It comes in three shades, the Luminous is what I got. If you are someone who does not like to layer your skin with different products, this one is perfect. Also, all natural!

Sanika Kelkar

Best Paired With

Watch, try and become an expert

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